@manton what I love about micro.blog is that I can write my serious posts in markdown elsewhere (for me: Ulysses, but it doesn't matter where) and very simply and easily push through to my blog. If one day I wanted to print a book I'd just go from the source. My point is that in a good content strategy the blog would be a channel, not the primary source. If you have a docx export would users expect an import? You'd be biting into one massive painful pie.